We champion independent practices.
Dentist Map helps patients find a great dentist near them, and it goes further for independent practices: the dentists who own their offices, know their patients by name, and give every visit the time it deserves. We help those practices get found, market themselves, and get paid fairly, so independent dentistry stays strong.
Any dentist can list for free; the ✦ Verified Private Practice badge is earned and can’t be bought. We’re launching in New York City & Long Island.
Your advocate, three ways
Getting you patients
A free listing on a map patients trust, ranked on reputation and fit rather than ad budget, so a solo office can stand next to anyone.
Marketing you can't staff for
We draft your profile and bio for you, and with "Promote my practice" we run Apple Maps, Google, Bing and Instagram ads near your office on the budget you choose.
Fighting the insurance squeeze
Large corporate groups use their size to negotiate higher fees for the same treatment, while small practices are handed take-it-or-leave-it fee schedules. We negotiate for your practice individually, backed by area fee benchmarks, challenge your denials, and speak up for private dentists with lawmakers.
Dentists: list your practice, free
Three fields; we draft your profile from public information and you edit everything. Then apply for the Private Practice badge if you qualify.
List your practiceAlready listed?
Sign in to edit your profile, describe your practice setting, and apply for the Private Practice badge. Badge holders nominate and evaluate peers.
Dentist loginThe negotiating power of a large group, without selling your practice
Large corporate groups get paid more for the same treatment because they have a department that knows every insurer’s fee schedules and tactics, and never stops asking. A single office, or a practice with a handful of locations, doesn’t. Our dental insurance advocacy service gives you that department: AI insurance agents working for your practice alone, backed by what we learn from fee data across your area. The office stays independent and makes every decision.
Most offices have their office manager or billing coordinator sign up and work with the service day to day. The dentist doesn’t need to be the one on the phone with insurers.
1. Your office’s own fee negotiator
Every year we prepare a documented fee-increase request for your practice and take it to each insurer you work with, then keep pressing until they answer. Your office sees every offer, and the owner decides whether to accept it, counter, or leave the network.
2. Area benchmarks as evidence
We compile fee data from small practices across your area into anonymized averages, so your request shows what a fair fee looks like where you practice. You see the benchmark, never another office’s numbers.
3. Denied and underpaid claims, challenged
Each denial is checked against the plan’s own rules, appealed with the right documentation, and followed up until the insurer responds. The agents take the follow-up calls and resubmissions off your billing team’s desk, and don’t give up after the first “no.”
4. One voice where it counts
Together, private dentists can speak to lawmakers and regulators. We publish what small practices are paid and push for fair-reimbursement rules, fee transparency and an end to silent network leasing.
Coming soon Sign-up opens shortly.
Our dental insurance advocacy service is a separate service from Dentist Map. Using it is optional and has no effect on the Private Practice badge or ranking. Results vary by claim, plan and insurer; no outcome is guaranteed.
What the ✦ Private Practice badge means
Ownership. Privately owned: the dentist owns the practice, or practices individually at an office owned by practicing dentist(s). Not owned, managed, or financially controlled by a DSO, private-equity group, insurer, or corporate chain.
Setting. A truly private setting: a small, quiet reception area with few patients waiting; unhurried appointments and personal attention; not a high-volume office built for patient traffic. Such practices usually accept few insurance plans, or none (fee-for-service), to protect that level of attention.